The top casual dining destination asked FortyFour to revitalize its 70-year-old brand. We were so excited to breathe fresh life into the Americana favorite and attract new customers in the process. We worked closely to modernize Shoney’s across social media channels, as well as outside the digital realm with in-store menus, to-go cups, and billboard treatments. Read more about our work with Shoney’s here.
Our agency has been steering the digital presence for customizable Coke bottle program, Shareacoke.com, so it makes sense we’re merging it with the Coke store. Now all personalizable Coke bottles, as well as other Coke goods such as apparel and collectables, are available at one umbrella site. It’s not just bottles anymore.
Our agency expands beyond traditional advertising copywriting with a new, dedicated content team. The department will tackle content strategy and editing services, among other content needs, to better ensure surpassing clients’ expectations. We plan to use our content team as a force to further propel FortyFour forward in the digital space.