Founded by a family of vintners in Napa Valley, RayZyn uses leftover wine grapes to create a variety of healthy and flavorful snacks. But in an era increasingly dominated by online shopping, an imaginative product is not enough. A young business needs an intuitive e-commerce experience that’s woven into a thoughtfully designed web and mobile presence.
Like many of our partnerships, our work with RayZyn was successful for two reasons. First, we treated our partner’s customers like they were our own, never losing sight of their overall experience and ability to purchase the product with ease. And second, we effectively worked within the constraints provided by our partner, in the end producing a beautiful and responsive site that melds smoothly into their vision for the brand.